JOSTEIN UNHAMMER

Parker, CO 80138

(720) 409-6772 | brubeckunhammer@gmail.com | https://www.linkedin.com/in/junhammer/

 

PROFESSIONAL SUMMARY

Marketing Professional with over 9 years of experience driving growth through data-driven SEO strategies and digital marketing initiatives. Track record in enhancing client engagement, increasing web traffic, and boosting conversions across diverse industries, including e-commerce, healthcare, and GIS. Adept at leveraging analytical tools and collaborative teamwork to develop marketing roadmaps, optimize ad spending, and foster business development. Passionate about applying innovative marketing solutions to elevate brand visibility and achieve measurable results.

 

 

  • Search Engine Optimization
  • Content Development
  • Process Improvement
  • Digital Marketing Strategy
  • Programmatic Advertising
  • Client Relationship Management
  • Data Analysis
  • Website Management
  • Competitor Analysis

 

 

EDUCATION

 

Master of Arts, Communications & Media Relations | CSU Global | 2020 – 2022

Bachelor of Science, Aviation & Aerospace Management | MSU Denver

Minor in Marketing

 

PROFESSIONAL EXPERIENCE

 

Coffee Black Marketing | Denver, CO                                                                                    

Aug 2024 – Present

Digital Marketing Director

  • Led business development initiatives for a marketing consultancy, focusing on digital marketing strategies, data solutions, programmatic advertising, and paid media to drive client growth.
  • Developed digital marketing strategies that increased client engagement by 30%, leveraging data-driven insights for targeted outreach.
  • Oversaw the execution of programmatic ad campaigns, optimizing targeting and bidding strategies to achieve an average 15% increase in ROI across multiple client accounts.

 

Self Employed | Denver, CO                                                                                                  

Jun 2022 – Present

SEO Freelancer

  • Revitalized failed website launches for clients, implementing strategic SEO solutions that drove double-digit monthly traffic growth over 6+ months.
  • Developed custom SEO strategies for GIS and related industries, increasing organic search visibility and boosting lead generation by 25% across client portfolios.
  • Implemented link-building and outreach strategies to build authoritative backlinks, enhancing domain authority and increasing referral traffic by 30%.

 

eBodyGuard| Remote                                                                                                            

Jan 2024 – Apr 2024

Digital Marketing Manager

  • Developed strategic road maps for organic and paid search, increasing web traffic by 20% within 2 months through targeted SEO and PPC initiatives.
  • Created and launched social media and email marketing campaigns to drive engagement, boosting lead generation by 15% in a short 3-month period.
  • Conducted in-depth keyword research and competitive analysis, identifying high-impact opportunities to enhance brand visibility and improve search engine rankings.
  • Designed content strategies aligning with user intent, achieving measurable growth in click-through rates and increasing brand authority across search and social platforms.

 

 

 

 

JOSTEIN UNHAMMER | PG. 2

Professional Expérience cont.

 

Spinutech, Inc | Hybrid                                                                                                         

Jan 2020 – Dec 2023

SEO Strategist and Manager

  • Increased eCommerce sales by 115% through targeted SEO strategies, driving measurable revenue growth for a client’s B2B and B2C channels by focusing on high-ROI keywords and content optimizations.
  • Launched and optimized 15+ client websites (primarily in WordPress), boosting each site’s traffic by over 900% and securing top-ranking positions for core keywords within 6 months of launch.
  • Grew monthly organic traffic for healthcare client CitrusPine.com from 200 clicks to over 22k, using authoritative, high-quality content based on Google’s YMYL and E-E-A-T principles, increasing lead generation by 300% in a year.
  • Conducted competitor analysis using Ahrefs, SEMrush, Screaming Frog, and Lumar, identifying market gaps that captured 25% more market share for key client accounts in industries including healthcare and eCommerce.
  • Mentored a team of 5 junior SEO strategists, improving team productivity by 25% through training and account management best practices.

 

CompassData/CompassDrone/CompassCom | Centennial, CO                                            May 2015 – Jan 2020

Marketing Manager

  • Developed an SEO-focused marketing strategy for the GIS/Surveying division, increasing paid ad traffic by 900% and improving return on ad spend by 35%, transforming digital channels into top-performing lead sources.
  • Grew organic traffic by 150% through strategic SEO initiatives, including content development and backlink acquisition, establishing organic as the largest inbound customer acquisition channel.
  • Increased web traffic by 90% through high-authority backlinks from esri.com and dji.com, enhancing site visibility and authority in the GIS and surveying sectors.
  • Created an SEO roadmap and content strategy for compasscom.com, leading to a 40% rise in inbound leads and positioning the site as an industry leader in vehicle tracking.
  • Managed B2B sales of DJI Enterprise products, driving a 20% increase in annual sales through targeted campaigns and optimized client engagement.

 

U.S Army | Various Locations                                                                                                             Apr 2010 – Nov 2018

Fire Support/Personal Security/Geospatial Intelligence Analyst

  • Directed over 250 fire support missions as a Forward Observer, coordinating artillery, air, and ground support, resulting in a 95% mission success rate and increasing operational safety for allied forces.
  • Achieved Distinguished Honor Graduate recognition in a cohort of 50+ peers at the Joint Fires Observer course, reflecting top-tier performance in fire coordination, target acquisition, and leadership.
  • Provided personal security for 20+ high-ranking DoD and DoS officials in Afghanistan, performing thorough threat assessments and route planning that ensured zero security incidents over the deployment.
  • Analyzed geospatial intelligence to support over 100 mission briefs, completing advanced geospatial software training at Fort Carson and Buckley Space Force Base, enhancing real-time decision-making and operational planning.
  • Mentored and trained 15+ junior team members in tactical operations, geospatial analysis, and security protocols, improving overall unit readiness and achieving a 20% reduction in mission prep time.

           

TECHNICAL COMPETENCIES

 

SEO Tools & Analysis: ahrefs, SEMrush, Lumar, Screaming Frog, Conductor, Google Search Console, Google Analytics (GA4), Google Trends

Content Management Systems (CMS): WordPress, nopCommerce, Sitefinity, Hubspot

Programming Languages & Markup: HTML, JSON, PHP

Geospatial & Mapping Tools: ArcGIS, ESRI, DJI Enterprise products

Data Analysis & Reporting: Data-driven persona development, E-E-A-T principles for content authority, YMYL content strategy, competitor analysis

Paid Advertising Platforms: Google Ads, optimized ad spends for ROI improvements

SEO & Marketing Strategy: Keyword research, SEO audits, technical SEO, user intent research, backlink strategies

Web Development & Design: Website launches, SEO roadmap creation, WordPress site management